Sophie Choukah

I’m a result-oriented, data-driven, experienced, and versatile marketer with more than 8 years of experience in inbound marketing, demand generation, brand marketing, market research and reporting, SEO, and web development in SaaS companies and startups.

I have a relentless drive to try new things. I thrive in a dynamic fast-paced environment and love to think creatively, work with uncertainties and collaborate with diverse teams to generate impact.

~ Highlights ~

Built, launched, and executed marketing campaigns for new features, new product offerings, and new personas to reach monthly acquisition targets based on the go-to-market.
Increased MQLs by 70% with SEO, lead conversion assets on the website, improved tracking, PR, and brand management.
Created tests on the website to increase lead conversion. For example, we learned that adding a “personalized sticky CTA” in the sidebar with a “contextualized product CTA” in our content increased the lead conversion rate by an average of 34%.
Launched a new product offering in less than 2 weeks in Barcelona that resulted in a new acquisition channel.
Skydived at 18000 ft and forgot how to breathe for a good 43 seconds.
Make a very delicious chicken tagine.